Annually, brand-building expert Denise Lee Yohn compiles a list of brands to watch in 2019 for Forbes. Denise is a leading authority on building and positioning exceptional brands having worked more than 25 years with big names such as Sony and Frito-Lay.
In 2019, she estimates that many brands will undergo significant changes from category disruption to stiff competition and navigating an economy that will likely slow down at the end of the year.
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